The Blog
Business, Design, Farming, and Gratitude
Welcome to our blog! Here you’ll find the writings of Sharon, the founder of Sweet Piedmont Academy and the owner of Sweet Piedmont Flower Farm. We cover crucial business topics like revenue streams, sales, marketing, and product development. We discuss the art of design through our Bouquet Blueprint™ framework and share what color palettes (and varieties within) make buying local flowers absolutely irresistible. And of course, interlaced through it all is the work and processes of flower farming. If you can't tell, we are incredible grateful to be able to do the work we do, to have captured knowledge from a decade of farming, and to share it with all of you right here on the blog. Thank you for reading and sharing!
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Color Commentary: The “Pumpkin Spice” Sweet Piedmont Signature Floral Color Palette
Ever wondered how a simple pumpkin can inspire a whole floral color palette? In this blog, I dive into the warm, comforting hues of the Pumpkin Spice palette—a celebration of everything from creamy peach to burnt ochre. I also share my story of trying to create a full Martha Stewart-style Thanksgiving from scratch (spoiler: I do not recommend). Join me as we explore the beauty, psychology, and photographic tips for this cozy autumn palette. Perfect for anyone who loves the warmth of fall without the three days of cooking prep!
Floral Fallacies: Busting the Myths That Are Keeping You from Selling at Farmers Markets
Don’t let common misconceptions keep you from thriving at farmers markets! In this post, I debunk five myths that often hold flower farmers back from selling their blooms. Whether you think your farm is too small or that markets aren’t profitable, it’s time to rethink what’s possible and get your flowers out there!
The 4 Essential Decisions That Could Make Or Break Your Flower Farm
The difference between a profitable season and one riddled with losses often comes down to four critical decisions. We’ll walk you through them in this blog, so that you can start taking steps to conquer each one!
Color Commentary: The “Champagne Brunch” Sweet Piedmont Signature Color Palette
Imagine the elegance of a leisurely champagne brunch captured in a floral palette. Our 'Champagne Brunch' Signature Sweet Piedmont Color Palette combines soft pinks, peaches, and soft yellows to create mixed flower bouquets that are both sophisticated and inviting. Discover how this versatile floral color scheme can elevate your flower arrangements, whether you're designing for a wedding, crafting a profitable bouquet for the farmers market, or simply indulging in the art of flower arranging. Explore the palette and see why these colors work together so beautifully.
From Surplus to Success: Transforming Farmers Market Leftovers into Opportunities
Flower farmers often face the challenge of unsold inventory after a market, but these leftover blooms don't have to go to waste. From building a professional portfolio with stunning bouquet photos to honing floral design skills and exploring dried flower products, leftover flowers can be a valuable resource. This post explores creative ways to turn leftover market bouquets into marketing assets, improve your design abilities, and give back to your community—all while staying true to the value of your work and preserving the integrity of your flower farm business.
Color Commentary: The “Greta Got Robbed” Sweet Piedmont Signature Color Palette
“Greta Got Robbed”, a Sweet Piedmont Signature Color Palette, makes an energizing statement in PINK. Featuring bright, saturated pinks in both warm and cool tones, this palette is inspired by the bold, unapologetic spirit of Greta Gerwig’s Barbie movie. This color palette is a top seller for mixed bouquets and arrangements alike.